In an interview with ISTOÉ Dinheiro, the FLOW partner, Bernardo Cavour,talk about how to do personal marketing without sounding boastful.

Achievements is the main

The best personal marketing strategy is to build a great career. A career with a track record of concrete and relevant achievements in the organizations you have passed through.

Achievements where you played a leading role and where the success of the project or activity is related to your technical and personal skills. With this, you will be able to show how your impact generated a positive result for the company.

Focusing on developing a good career, personal marketing happens very naturally. In the work environment, even more naturally because large projects generally involve a large number of people who are often in other departments, units and branches.

At the time of the interview

When you're going to replicate this for an interview room environment, where the person you're talking to doesn't know you and probably hasn't had the opportunity to see you working on a day-to-day basis, as you describe your accomplishments, your results, and the your exact role in each of these passages, it is very important to make it clear to the interviewer what kind of professional you are.

To boost your marketing, it is not necessary to value your qualities too much. The tip is to improve your contacts, increase the number of people you talk to during the week, participate in specific events and forums that have a relevant audience and that you can expose yourself to.

For more content about Career, click here.